Without each website interlinking with one another, there will not
be any world wide web. Link reputations and link juice are the terms
associated with link popularity on the internet. The connection between
different pages of a website is what is termed links or link building.
It does not just interconnect various pages of a site but also makes it
easy for web visitors to navigate from one page to another. Bearing
these in mind will help you to fully appreciate the important roles
links play in website development especially in today's fast
accelerating Web 2.0 internet world.
How to Get Good Link Backs
For
any link your have to be considered worthy by the search engines, it
has to come from sites that are in good terms with the search engines.
This simply means that the site that links back to your site must have
been indexed by the search engine before those links will be of any
value to your site. The more of these back links your have the more
popular search engines consider your site to be.
The visibility of
your site will be quite high if the search engines notice that your
site is popular on the internet. Note that it is not just enough to get
these link backs but the anchor text should reflect the keywords
relating to your website's content. This is one of the greatest factors
considered by searching engines when gauging the popularity of your
various link backs.
Effective Link Backs
There are some link
backs that are not just obsolete but are ignored or even punished by
search engines in some cases. It is called link farming. This is just a
group of sites coming to help them by exchanging link together to boost
their popularity and 'fool' the search engines. Their days are gone
because search engines have grown smarter and now frown at such
practices. This is because these links when critically looked at are
generally meaningless. For instance if your site is on ladies dresses
and you get links from other site on building materials. This tells the
search engines that the web surfers will not derive any benefits from
these interlink.
Ways of Boosting Your Site's Link Popularity
You
can effectively increase your link popularity by providing quality
contents that will naturally make other webmaster link back to you,
quality articles writings, submitting to major directories, inter
changing links with related but quality sites in your niche and making
sure that your internal linking is appropriately structured.