The aim of website designers is to create attractive sites for your
business. In this procedure you have to be right on your toes. If you
want to maintain the interest of your customer then you need to be
focused on certain things to bring the best results. Search engines
should not have any difficulty in understanding the goal of your
company. People should enjoy visiting your website.
Search engine
optimization can be used to catch the attention of potential customers
for your site. if your website has more viewers then you will be placed
on a top position in the list of different search engines. In this
procedure the design of your site plays an important role to make your
website popular. This way you will be able to increase your sales and
you will be able to earn huge profit in short span of time. For this you
will have to optimize your website in best possible way. SEO can place
your site on the top position of different sites and you will be able to
improve your return. You will be able to get proper return on your
investment.
Mistakes done in making the design of website:
You
need to keep one important thing in your mind that this search engines
read the words of your content and they give less importance to your
images. The following are major mistakes that are done by the designer
of your site:
1. They use flash to make the design of your site.
2. Images are not connected with alt tags.
3. Meta title does not exist.
If you use flash to design your
site then your images are not visible properly. Your customers will be
able to understand the main of your organization. Text that is displayed
with the help of flash gives more importance to your keywords but it
gives less importance to the content of your site. Due to this reason
you will not be able to catch the attention of potential customer for
your institute. People will be able to see your pictures but if you want
to place your site on different search engines then you need to give
more importance to the content of your site and not to the pictures.
You
can make your picture invisible with the help of alt tag. This way
search engines will get a brief idea about the content that will be
visible to customers. Alt tags are very important for your site as
search engines give less importance to the text that is found on alt
tag. Avoid using keywords in alt tags. You need to place keywords
wherever necessary.
Importance of SEO:
SEO is important
because it can make your site visible. It will give more importance to
your keywords and it will also help in ranking your site. Search engines
can improve your ranking. Due to this reason businessmen give more
importance to SEO. The cost of these services is very low so everyone
can take benefit of this service.